Revenue share case studies

2 shown

2 case studies tagged “Revenue share”. Median MRR is $185k, topped by BetterPic at $270k.

• Photo & Camera

  
  BetterPic

  Don’t Build It, Buy It for $1 — How Marketer Ricardo Acquired a Stalled AI Headshot App (BetterPic) and Grew It to ~$270K/mo in 18 Months via SEO & Affiliates

  In the crowded AI-headshot market, Ricardo Ghekiere chose to *buy* rather than build. He acquired BetterPic — a $1.5K/mo app listed on SideProjectors — for effectively $1 (plus equity and a $200K investment commitment), keeping its original builder on as CTO. Instead of TikTok, he grew it with programmatic SEO and affiliates to ~$270K/mo and $3M annual revenue in 18 months, then raised $2.5M.

  Monthly (est.)

  $270k/mo

  18 months

  SEORevenue shareYouTube
• Beauty & Self-improvement

  
  GlowUp

  From ~10 Failed Apps to GlowUp — How a 24-Year-Old Solo Canadian Builder Used $0 in TikTok Ad Spend to Reach $800K in a Year and $1.2M ARR

  GlowUp is a makeup app: upload a look you love, AI applies it to your own face and suggests the products to recreate it. After ~10 flops, Louis-David Paul-Hus launched it with $0 ad spend via TikTok and reached $800K in a year and $1.2M ARR.

  Monthly (est.)

  $100k/mo

  12 months

  TikTokShort-form videoInfluencer marketingInstagram