SEO case studies

2 shown

• Kaching AppzDeveloper Tool

  $1M/month and 90%+ margins on zero ad spend — How Lithuanian designer Erikas’s Shopify app suite Kaching went 10× from $100k to $1M MRR in a year

  Kaching Appz is a suite of Shopify apps co-founded by Lithuanian UI/UX designer Erikas Mališauskas. Its bundling and upsell tools raise merchants’ average order value. With zero ad spend, on App Store organic alone, it reached ~$1M/month (90%+ margins), is installed by 100K+ merchants, and has driven over $1.7B in additional merchant revenue.

  Monthly (est.)

  $1M/mo

  12 months
  SEOIn-app review promptsWord of mouth
• CoconoteLearning

  “Never Take Notes Again” — How Coconote Hit $6.7M ARR in 18 Months With Almost No Ad Spend

  Two ex-Loom builders made an AI note app for students. With zero funding and almost no ads, it reached ~$6.7M ARR at ~50% margin in 18 months and was acquired by Quizlet.

  Monthly (est.)

  $558k/mo

  18 months
  YouTubeSEOShort-form videoOnboarding optimization